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resumé

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profile

Organized, self-motivated fashion merchandising student, ready to further my career in the fashion and marketing industries.

education

GEORGIA SOUTHERN UNIVERSITY | STATESBORO, GA
Graduation - MAY 2018

Bachelor of Science in Fashion Merchandising & Apparel Design

Emphasis: Fashion Merchandising

 

RELATED EXPERIENCE

Creative market Planner
Davis marketing company | March 2018 - present

  • Create graphics for social media
  • Create monthly plan for social media posts for various companies
  • Work directly with local business 
  • Create marketing and promotional materials for local businesses

SOCIAL MEDIA INFLUENCER/BLOGGER
THE STYLE DYNAMIC | JUN 2014 - PRESENT

  • Work directly with brands to create promotional content

  • Engage in social media marketing
  • Photograph products for promotion
  • Write cohesive copy for followers/readers
 

CUSTOMER SERVICE REPRESENTATIVE
ALLSTATE INSURANCE | JACKSONVILLE, FL | AUG 2010 - DEC 2015

  • Marketed products and services through email
  • Managed social media accounts and created social media for daily postings
  • Sent out advertising materials to current and potential customers

SALES ASSOCIATE
JCPENNEY | STATESBORO, GA | OCT 2016 - MAY 2017

  • Dressed mannequins for relevant season to promote merchandise
  • Assisted customers in decision-making process
  • Ensured store was visually pleasing at all times


LEADERSHIP EXPERIENCE

DELTA GAMMA RELAY FOR LIFE CHAIR
UNIVERSITY OF NORTH FLORIDA, JACKSONVILLE, FL

  • Assembled and led team of 35
  • Crafted promotional banner and t-shirts
  • Spearheaded team fundraising
  • Created and organized event activities

RECRUITMENT COUNSELOR
UNIVERSITY OF NORTH FLORIDA, JACKSONVILLE, FL | PANHELLENIC COUNCIL

  • Managed group of 20 women going through sorority recruitment
  • Aided in decision-making process
  • Created problem-solving activities 
  • Led promotional events on campus

skills

Social Media Management  | Graphic Design | Marketing | Photography & Photo Editing | Web Content Development | Adobe Photoshop, Illustrator, Lightroom

 

Download a printable version of my resume

 

 

    portfolio

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    Merchandising Portfolio Project

    Task: Create an apparel brand and conduct a business analysis, target market and SWOT analysis for the business. Identify a fashion trend for F/W 18 and create a trend board, color and textile board and a marketing strategy for the brand. 

    Skills: Photoshop, target market analysis, trend boards, branding


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    Community Partner Project

     

    Task: You are working on a promotional consultant team. Your team has been invited to create a proposal to solve the promotional problem that the prospective client is facing. Create a solution proposal, poster presentation and client handout.

    Skills: Social media marketing, target market analysis, problem-solving

    Our Community Partner was in need of help after we presented our promotional plan, so I've decided to volunteer my time to help get them on the right track. I've created a logo, Facebook cover image and am in the process of working on a website.

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    Presentation and Promotion Research Project

    Task: Create marketing materials for a brand that you feel should be used to target GSU students, based on your research. The marketing material kit should include two full-page print ads, one Instagram post, one Twitter post and one Facebook post. 

    Skills: Photoshop, target market knowledge, marketing


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    Store Image Project

    Task: Work with local retail store Maddie Bea to create a music festival-themed window display, develop a new and improved floor layout and create a two-dimensional store layout.

    Skills: visual merchandising, developing floor layouts, styling, knowledge of target market